June 4, 2007
OceanLake Commerce Licenses imercion Mobile Content Delivery Platform to INIGO MEDIA LIMITED
New mobile content portal coming to Australia and New Zealand
Toronto, Ontario, Canada and Singapore – June 4, 2007. OceanLake Commerce Inc. (OLI-TSX Venture) announced today that it has signed a letter of intent with INIGO MEDIA LIMITED to license the OceanLake imercion platform. INIGO will be using the imercion platform to support the launch of a new Internet and mobile media portal later this year.
OceanLake imercion is a total content delivery platform that offers content providers, content aggregators and telecommunications operators the ability to deliver any type of electronic content to any type of device – fixed or mobile. It can be licensed and operated independently or it can be utilized as a fully managed service. Its low cost structure makes it ideal for any type of enterprise and it can scale to manage even the largest content portfolio.
“We were very impressed by the people and the technology provided by OceanLake.” said Mike Paranihi, Director, INIGO. “imercion gives us tremendous time to market advantage in launching our business and flexibility for the future to keep us ahead. In OceanLake we have a strong partner who not only understands technology but the dynamics of our markets.”
INIGO MEDIA LIMITED is a newly formed company focused on providing consumers with high quality content on their personal computers or their mobile phones. Images, music and video will all be available and hosted on imercion, which will ensure that the media is optimized for delivery to the device and the network it is being delivered over. With the extensive retail management capabilities in imercion, INIGO will have the ability to completely control the merchandizing and bundling of offers.
“We are very pleased to be working with INIGO to support the upcoming launch of their content portal in New Zealand and Australia.” said William Car, President and CEO of OceanLake Commerce. “Our imercion platform provides the mobile and fixed content delivery capabilities with sophisticated retail management that content providers require. We continue to see strong support for our products on a global basis as we continue to execute our growth strategy.”
Support and implementation services will be provided from OceanLake’s Asian headquarters in Singapore.
About INIGO MEDIA LIMITED
INIGO is a New Zealand based digital media aggregation and distribution company connecting content owners of music, video and publishing to users of web and mobile Internet platforms in Australasia utilizing the latest content delivery capabilities. INIGO is in its inaugural year. For further information on INIGO MEDIA LIMITED, please visit their website http://www.inigo.co.nz.
About OceanLake Commerce
OceanLake Commerce (TSX:OLI) was founded in 1999 as a developer of intelligent mobile technology to deliver richer and more engaging user experiences for the mobile consumer. The desire to bring the engaging world of the Internet to the mobile device has led OceanLake Commerce to develop a number of world-class products and services.
Its mobile service delivery platform, imercion, enables the creation of retail storefronts optimized for the mobile device. imercion includes OceanLake MobileGateway, a product that delivers mobile optimized browsing experiences transparently to the user enabling them to visit any Internet site through their mobile phone and have a far superior experience. Recently OceanLake has also developed a real-time mobile e-mail product, OceanLake MobileMail, that enables every consumer with a mobile phone to cost effectively use email on their mobile device. OceanLake platforms support direct to consumer offerings as well as the advanced mobile commerce applications and content stores offered by mobile operators to their own subscribers.
OceanLake Commerce is a publicly traded company on the Toronto Venture Exchange under the symbol OLI. It currently has offices in Singapore and Toronto, Canada. For more information, please visit www.oceanlake.com.
This document may contain forward-looking statements, relating to OceanLake's operations or to the environment in which it operates, which are based on OceanLake‘s operations, estimates, forecasts and projections. These statements are not guarantees of future performance and involve risks and uncertainties that are difficult to predict, and/or are beyond OceanLake‘s control. A number of important factors could cause actual outcomes and results to differ materially from those expressed in these forward-looking statements. Consequently, readers should not place any undue reliance on such forward-looking statements. OceanLake disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
For more information about OceanLake, please visit www.OceanLake.com
Contact:
William Car
CEO, OceanLake
wcar@oceanlake.com
+1(416)637-3501
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